Who are the Audience/Consumers?

For a School Magazine, the audience/consumer is the pupils or parents of that school.
Therefore, when designing the magazine we need to be conscious of the language and content included as we want to be able to fit our magazine to the target audience.
Our main target audience will be 12-16 year olds, as they are the main proportion of the school and are more likely to be affected by activities and events in the school.