5.How did you attract/address your audience?

I attracted my audience in three ways:

• Offered an incentive to buy the magazine: Free Posters and an i-tunes voucher.
• Made my magazine stand out from the rest by making my magazine look totally different to other competitors.
• Offer articles and features that are exclusive to my magazine and appeal to my audience.

I adressed my audience in three ways:

• Made the articles informative but relaxed, meaning that the reader can just pick up and read the magazine rather than spend time having to get into the article
• Steered away from patronising my readers as many magazines feel the need to make the writing easier for certain social groups.
• Give important information that will affect their interests and help answer any questions that they have.